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Supply Chain Analysis
Abstract
This chapter focuses on supply chain strategies that benefit organizations to meet the global challenges and business success. The chapter supports understanding of functional coordination in supply chain management, importance of supply chain partnership and performance measures, bullwhip cause-effect and consequences, business promotion strategies, and approach to synchronize operation schedule to improve supply chain operations. Bullwhip effect is often seen as a challenge to improve supply chain performances. It also discusses the strategies to reduce bullwhip effect, various well-known contract agreements that are currently practiced by many supply chain organizations, its impact and benefits on supply chain success.
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