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Studying Philanthropy and Fundraising in the Field of Higher Education: A Proposed Conceptual Model
Abstract
Colleges and universities are historic institutions in the U.S. that have sprung up since the founding of Harvard College in 1636. Though their evolution and development is quite simple, the involvement of numerous organizations and groups with philanthropy and higher education is quite complex. Utilizing resource dependency theory and institutional theory, this chapter reviews the historical, sociological, and organizational overview of the practices of philanthropy as it relates to American higher education. Two conceptual frameworks are developed and proposed by the author for teacher-scholars and advanced practitioners seeking to conduct formal research on institutional advancement in higher education. The paper argues that the fundraising professionals (e.g., board of trustees, the president, development officers) role on securing major resources and private gifts within the organization and field level is the result of coercion, imitation, and conformity to institutional rule, institutional isomorphism, and normatively based decision making in higher education.
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