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Online Dating/Dating Apps

Online Dating/Dating Apps
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Author(s): Vladimir Santiago Arias (Texas Tech University, USA)and Narissra Maria Punyanunt-Carter (Texas Tech University, USA)
Copyright: 2019
Pages: 9
Source title: Advanced Methodologies and Technologies in Media and Communications
Source Author(s)/Editor(s): Mehdi Khosrow-Pour, D.B.A. (Information Resources Management Association, USA)
DOI: 10.4018/978-1-5225-7601-3.ch036

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Abstract

The use of communication technologies for romantic rendezvous is not new; for example, Dutton and Aron found that the use of computers for mediated-personal advertisement through visual and textual information for romantic assessment heightened the perception of attraction without significant differences between genders. In addition to the commencement of computer dating during the 1970s and 1980s, video-recording devices were also used to initiate trysts, but never became as popular as online dating is presently. Subsequently, a paramount question arises for CMC research: Why did computer dating and video dating not become as popular as online dating which is presently spreading worldwide? Future research should look at how closely online and offline courtship behaviors overlap each other, and research should also investigate the communication behaviors that individuals use on online apps compared to face-to-face interactions.

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