E-Novation in Large Corporations

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Author(s): Michael Conlin (EDS Applications Services Asia Pacific, Australia)
Copyright: 2011
Pages: 28
Source title: E-Novation for Competitive Advantage in Collaborative Globalization: Technologies for Emerging E-Business Strategies
Source Author(s)/Editor(s): Hugh M. Pattinson (University of Western Sydney, Australia)and David R. Low (University of Western Sydney, Australia)
DOI: 10.4018/978-1-60566-394-4.ch013

Keywords: Business & Management / Business Science Reference / E-Business / Entrepreneurship & Innovation

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Abstract

This chapter explores the lessons learned by large corporations that have been pioneers of e-novation. These pioneers have much to teach us about the opportunities for competitive impact and business value. These are explored within the framework of Porter’s Five Forces model. The impact of e-novation on employees and, especially on the employee-employer relationship is explored to reveal possible insights. Although a significant portion of these pioneers are in the high tech sector, many of the insights are broadly applicable to all sectors of the economy. A case is made that e-novation is well on its way to broad adoption in the business community. Recommendations are offered for those wishing to take up the challenge of e-novation.

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