Networks of People as an Emerging Business Model

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Author(s): Lesley Robinson (Lesley Robinson Company, UK)
Copyright: 2006
Pages: 2
Source title: Encyclopedia of Communities of Practice in Information and Knowledge Management
Source Author(s)/Editor(s): Elayne Coakes (University of Westminster, UK)and Steve Clarke (University of Hull Business School, UK)
DOI: 10.4018/978-1-59140-556-6.ch066

Keywords: Information Science Reference / Media & Communications / Social Computing / Virtual Communities & Virtual Reality

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Abstract

Networking as a skill is becoming more and more important as traditional ways of doing business continue to change. Many organisations are moving from the industrial model of culture to a more “knowledge”-based culture, changing from having structured hierarchies to flatter structures with distributed responsibility. This has vast implications for how things get done. Instead of receiving instructions or being expected to work to a strict process, the knowledge-based organisations are giving people looser frameworks, and expect them to take responsibility for contributing ideas and sharing their knowledge.

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