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Lean Approach to Social Entrepreneurship

Lean Approach to Social Entrepreneurship
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Author(s): Adnan Veysel Ertemel (Istanbul Commerce University, Turkey)
Copyright: 2019
Pages: 25
Source title: Creating Business Value and Competitive Advantage With Social Entrepreneurship
Source Author(s)/Editor(s): N. Oyku Iyigun (Istanbul Commerce University, Turkey)
DOI: 10.4018/978-1-5225-5687-9.ch006

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Abstract

This chapter proposes an alternate view to social entrepreneurship emphasizing that for-profit and non-profit entrepreneurship are in essence indifferent. It then discusses the latest trends in commercial entrepreneurship world together with implications on social entrepreneurship. In doing so, the lean startup phenomenon and closely related concepts, namely customer development philosophy, business model innovation, value proposition design, and jobs-to-be-done theory are explored with implications on social entrepreneurship.

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