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Influence of Government Initiatives and Information on Indian Women Entrepreneurial Ventures

Influence of Government Initiatives and Information on Indian Women Entrepreneurial Ventures
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Author(s): Sasi Sundarakumar (Takshashila University, India), J. Tamil Selvi (Annamalai University, India), K. Ilangovan (Pondicherry University, India), Vellayan Srinivasan (S.A. Engineering College (Autonomous), India), A. S. Kannan (GRT Institute of Engineering and Technology, India)and Vivek Arunachalam (Berlin School of Business and Innovation, Germany)
Copyright: 2024
Pages: 12
Source title: Data-Driven Decision Making for Long-Term Business Success
Source Author(s)/Editor(s): Sonia Singh (Toss Global Management, UAE), S. Suman Rajest (Dhaanish Ahmed College of Engineering, India), Slim Hadoussa (Brest Business School, France), Ahmed J. Obaid (University of Kufa, Iraq)and R. Regin (SRM Institute of Science and Technology, India)
DOI: 10.4018/979-8-3693-2193-5.ch014

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Abstract

This study uses a moderated mediation model to investigate how government initiatives and policies affect women's entrepreneurship in India. According to the study's hypotheses, the relationship between government policies and initiatives and women's entrepreneurship is moderated by the industry sector of these businesswomen and their access to information mediates this relationship. In order to evaluate the assumptions, the study collects data from 514 Indian women entrepreneurs who have used or are aware of any government programme or effort supporting women's entrepreneurship. The findings demonstrate that government initiatives and policies positively and significantly impact women'sentrepreneurship. However, this impact is less pronounced for women entrepreneurs in the manufacturing sector, likely due to less favourable access to information. The study adds to the body of knowledge on women's entrepreneurship

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