Five Challenges That Women Entrepreneurs Face in Mexico

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Author(s): Lucia Ontiveros Llamas (IPADE Business School, Mexico)
Copyright: 2026
Pages: 28
Source title: The Entrepreneurial Narratives of Women Driving Economic and Social Transformation in Latin America
Source Author(s)/Editor(s): Asghar Afshar Jahanshahi (IPADE Business School, Mexico City, Mexico)
DOI: 10.4018/979-8-3373-3511-7.ch004

Keywords: Business Science Reference / Entrepreneurship / Gender & Diversity / Medicine & Healthcare

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Abstract

This chapter explores some of the challenges faced by women entrepreneurs in Mexico, based on semi-structured interviews with ten women from diverse industries. Five main obstacles are identified: societal expectations, competitiveness among women, impostor syndrome, authority questioning, and structural limitations. The author aims to offer an updated view on societal support and inspire aspiring entrepreneurs through real-life stories and practical strategies. Ultimately, the author seeks to map some of the cultural, psychological, and institutional barriers women entrepreneurs in Mexico have to face.

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