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Cultural Product Management from Environment to Territorial Context: Configuration of the Main Relationships
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Author(s): Maria Antonella Ferri (Universitas Mercatorum, Italy), Gandolfo Dominici (University of Palermo, Italy), Gianpaolo Basile (University of Salerno, Italy)and Lucia Aiello (Universitas Mercatorum, Italy)
Copyright: 2015
Pages: 19
Source title:
Hospitality, Travel, and Tourism: Concepts, Methodologies, Tools, and Applications
Source Author(s)/Editor(s): Information Resources Management Association (USA)
DOI: 10.4018/978-1-4666-6543-9.ch002
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Abstract
This chapter aims to represent the evolution of the cultural vocation of the territory with relation to the cultural product. The authors achieve this by adopting a holistic, viable-systemic approach. This approach proves useful to draw a better representation of the relationships existing among members of the territory - which is a prerequisite for the creation of any cultural product - and among them and the stakeholders to whom the cultural product itself is targeted. The authors consider the notion of relationship as a form of interactive connection determining - in causal fashion - a series of input-output effects among system members.
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