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Business Opportunity and Social Responsibility: Growing Importance of Accessible E-Tourism for Senior Tourists and Persons with Disabilities
Abstract
Since Internet is the most abundant, accepted, comprising, reachable, and used source of information, it is the basis for the development of (the first time in scientific literature defined) accessible e-tourism (for all), as the application and implementation of e-commerce solutions, digital, web, mobile, and other ICTs in the function of providing (web and universal) accessibility in tourism, travel, hospitality, and catering industry, especially for the people with (permanent or temporary) special access needs (persons with disabilities, seniors, people with small children, or carrying heavy luggage, or being big or small in size or stature). It has been proven to be an emerging business opportunity. The (multiaccessible) Barcelona (Access website) and other case studies have shown that accessibility details have to be part of the website of tourist facility, enterprise, or destination, clearly visible or easy to find and use – particularly the (hotel or visitor attraction) search engine, producing complete, consistent, and correct information.
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