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Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Building Visual Travel Recommender Systems and Tourism Communities for Effective User Experience

Building Visual Travel Recommender Systems and Tourism Communities for Effective User Experience
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Author(s): Nalin Sharda (Victoria University, Australia)
Copyright: 2010
Pages: 22
Source title: Tourism Informatics: Visual Travel Recommender Systems, Social Communities, and User Interface Design
Source Author(s)/Editor(s): Nalin Sharda (Victoria University, Australia )
DOI: 10.4018/978-1-60566-818-5.ch001

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Abstract

Modern information and communication technology (ICT) systems can help us in building travel recommender systems and virtual tourism communities. Tourism ICT systems have come a long way from the early airline ticket booking systems. Travel recommender systems have emerged in recent years, facilitating the task of destination selection as well activities at the destination. A move from purely text-based recommender systems to visual recommender systems is being proposed, which can be facilitated by the use of the Web 2.0 technologies to create virtual travel communities. Delivering a good user experience is important to make these technologies widely accepted and used. This chapter presents an overview of the historical perspective of tourism ICT systems and their current state of development vis-à-vis travel recommender systems and tourism communities. User experience is an important aspect of any ICT system. How to define user experience and measure it through usability testing is also presented.

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