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Acceleration of Innovativeness in Organizations: Personal Values and Development of Innovative Organizations

Acceleration of Innovativeness in Organizations: Personal Values and Development of Innovative Organizations
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Copyright: 2019
Pages: 30
Source title: Personal Values as Drivers of Managerial Innovation: Emerging Research and Opportunities
Source Author(s)/Editor(s): Zlatko Nedelko (University of Maribor, Slovenia)and Vojko Potocan (University of Maribor, Slovenia)
DOI: 10.4018/978-1-5225-3250-7.ch003

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Abstract

The main purpose of this chapter is to present the acceleration of innovativeness in organizations through development of adequate personal values. Possible trends for consideration of innovativeness, innovative behavior as necessary preconditions for innovativeness, and an importance of personal values in improvement of innovativeness are discussed. Innovativeness enables organizational realization of environmental needs and demands in the framework of prevailing buyers' market. In conditions of strong competitiveness and limited resources, organizations can perform the necessary changes with innovative – primarily behavior-oriented solutions. But improvement of innovativeness itself and the creation of innovative changes in organizations are not possible without development of personal values of individual stakeholders, especially managers, which enables and accelerates innovativeness. In terms of practical applications, the chapter presents recommendations for improvement of education about innovativeness, where their usage, benefits, and drawbacks are outlined.

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