A Proposition of Strategy Making in Global Firms: Reflections from Strategy as Practice (S-As-P)

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Author(s): Fatma Gülruh Gürbüz (Marmara University, Turkey), Hande Sinem Ergun (Marmara University, Turkey)and Seray Begum Samur-Teraman (Marmara University, Turkey)
Copyright: 2018
Pages: 18
Source title: Geopolitics and Strategic Management in the Global Economy
Source Author(s)/Editor(s): Angelo Presenza (University of Molise, Italy)and Lorn R. Sheehan (Dalhousie University, Canada)
DOI: 10.4018/978-1-5225-2673-5.ch005

Keywords: Business & Management / Business Science Reference / Economics and Economic Theory / Global Business

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Abstract

Strategy as Practice (hereafter S-As-P) is referred as a research topic concerning with the doing of strategy; who does it, what they do, how they do it, what they use and what implications this has for shaping strategy. The developing field has taken the concern of “humanize management” seriously by bringing human actors to the center of the strategy (Jarzabkowski & Spee, 2009). This study aims to furnish insights into the S-as-P approach. In this sense, it considers extended mainstream strategy research and focuses on light practices that have largely passed and unnoticed (Vaara & Whittington, 2012). Furthermore, its reflections on businesses operating in global economy are discussed.

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A Proposition of Strategy Making in Global Firms: Reflections from Strategy as Practice (S-As-P)

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