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Dialectical Perspectives on Media, Health, and Culture in Modern Africa

Dialectical Perspectives on Media, Health, and Culture in Modern Africa
Author(s)/Editor(s): Alfred O. Akwala (Technical University of Kenya, Kenya), Joel Ngetich (Kabianga University, Kenya) and Agnes Theuri (National Youth Service School of Business Studies, Kenya)
Copyright: ©2020
DOI: 10.4018/978-1-5225-8091-1
ISBN13: 9781522580911
ISBN10: 1522580913
EISBN13: 9781522580928

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Description

Communication plays a critical role in enhancing social, cultural, and business relations. Research on media, language, and cultural studies is fundamental in a globalized world because it illuminates the experiences of various populations. There is a need to develop effective communication strategies that will be able to address both health and cultural issues globally.

Dialectical Perspectives on Media, Health, and Culture in Modern Africa is a collection of innovative research on the impact of media and especially new media on health and culture. While highlighting topics including civic engagement, gender stereotypes, and interpersonal communication, this book is ideally designed for university students, multinational organizations, diplomats, expatriates, and academicians seeking current research on how media, health, and culture can be appropriated to overcome the challenges that plague the world today.



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