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Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

U. Priyanka

Priyanka Udayan is a distinguished scholar and expert in the field of marketing, renowned for her profound insights and contributions to academia. With a diverse educational background, she holds a Ph.D. in Marketing from Avinashilingham University, and an MCOM in Finance. Her academic journey has been characterized by a relentless pursuit of knowledge and a passion for unraveling the intricacies of consumer behavior and market dynamics. As a dedicated educator, she has mentored students, instilling in them a passion for critical inquiry and a commitment to excellence in the field of marketing.
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