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Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Maria Elena Aramendia-Muneta

Maria Elena Aramendia-Muneta PhD is Associate professor in the Business Administration Department of Universidad Pública de Navarra, Spain. Her primary research fields are digital marketing, tourism and history of marketing. She has published in journals such as Telematics and Informatics, Journal of Promotion Management, Journal of Historical Research in Marketing and Journal of Gender Studies
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