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Cara Peters
Dr.
Cara Peters
, Professor of Marketing at Winthrop University, holds a BA in Management from Luther College, and an MBA and PhD in Business Administration from the University of Nebraska. She has taught Principles of Marketing, Advertising, E-commerce, Marketing Management, Qualitative Market Research, and Personal Selling. Dr. Peters has published in numerous conference proceedings and peer-reviewed journals, including the Journal of Consumer Psychology, Consumption, Markets, and Culture, and the Journal of the Academy of Marketing Science. She has recently served as the Associate Editor for the Journal of Case Studies.
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