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Mohammad Fateh Ali Khan Panni
Mohammad Fateh Ali Khan Panni is an Assistant Professor in the School of Business at City
University, Bangladesh. He has an MPhil degree (by research) in the area of marketing from Multimedia
University, Malaysia. He has published many research articles in the area of consumerism, CRM,
CKM, brand loyalty, online shopping behavior, internet banking green consumer behavior index and
educational marketing etc. in numerous international journals like JLERI, IJBEP, IJECRM, WJBAM,
JIKM, IJTEM, Amfiteatru Economic. Currently, he is a research committee member of three different
research interest committees such as marketing, ethics and social responsibility and green economy
consortium of Euromed Research Business Institute (EMRBI). He is also regularly involved as a track
chair of Annual Euromed Conferences. He regularly reviews paper for different international refereed
journals and has already served as a reviewer in AJBM, AJAR, WREMSD, IJEBR, AJMM, JIKM etc.
He has co-edited two edited reference books-one on customer centric marketing strategies and the other
on consumerism (IGI Global Publication). He is an editorial team member of African Journal of Marketing
Management (AJMM) (Academic Journal series) and a listed reviewer of Journal of Information
and Knowledge Management (JIKM) (World Scientific Publication).
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